Hampton Creek Takes Its Plant-based Crusade To Salad Dressing And Cake

Hampton Creek has become a very large company doing research on plant-based substitutes for animal products, conventional food dye, sugar, MSG, and trans fats and then producing plant-based food products. Since the company’s founding in 2011it has become a force to be reckoned with in the food industry. They have introduced several popular plant-based substitutes for commonly used food products such as eggs. They introduced Just Mayo, Beyond Eggs, and Just Cookies product lines that are carried in many large food chains.

Hampton Creek has made foods that vegans around the world can turn to as substitutes for animal-based food products. If a person loves the taste of eggs, but can not eat them, now they can purchase this company’s products such as Beyond eggs to have a plant-based substitute. In addition to this, vegans and others who want healthier food options can purchase a growing list of plant-based products including Just Mayo, dressings, baking mixes, cookies, and a growing list of healthier products. Now, Hampton Creek takes its plant-based crusade to salad dressings and cake mixes. More products will join this company’s lineup in the future.

These plant-based healthier product options are being carried by large food chains such as Whole Foods, Target, Costco, Walmart, Dollar Tree, ShopRite, Publix, Kroger, and more. Recently a huge food service giant called Compass Group has named Hampton Creek as its exclusive supplier of dressings and baking mixes. It is replacing some major global consumer packaged foods companies. This is one of the largest customers of Hampton Creek to date. The Compass Group includes distributors such as U.S. Food and Sysco who have among them 85 warehouses and distribute food products to many entities including restaurants. Well entrenched traditional packaged food companies have noticed the market share they are losing to Hampton Creek. One example is the huge company Unilever filing a lawsuit against the newer company over Just Mayo. Unilever is claiming false advertising on the part of Hampton Creek because this product does not contain eggs, a required ingredient to be called mayonnaise. It may be noted that Unilever owns the Hellmann’s brand who has lost market share to Hampton Creek. This lawsuit has been dropped.

For more information about Hampton Creek and its work to create change in America’s food system, visit the website.